LAPSE

LAPSE is a collective of journalists specializing in audiovisual projects and content creation for NGOs and social entities, with a communication style closely linked to reportage, photography, and stories with social impact.

They came to Cactus needing a new website that would allow them to better showcase their projects and give more prominence to visual content. However, as the project progressed, we saw that the existing identity had fallen behind the character and strength of the collective.

The main challenge was to build a digital environment where projects were not reduced to a simple gallery, but could be explained through images, texts, and different narrative rhythms.

We proposed a highly visual and editorial website, with a flexible structure that allows each project to have its own journey. Large-format photographs, changes in scale, asymmetrical compositions, and text blocks coexist to create pages that are closer to a digital reportage than a conventional project profile.

The interface remains deliberately restrained so that the photographs and stories take center stage.

The new website translates this entire visual universe to the digital environment and reorganizes the information to present CDF Group’s services in a clearer and more professional way.

The design combines a technological aesthetic with a clean structure, large spaces, modular blocks, and graphic resources that help differentiate content without overloading the navigation.

The interface has also been designed as a flexible system, capable of growing with new services, content, and success stories while maintaining the visual coherence of the whole.

Each project can combine photographs, texts, testimonials, and different compositions depending on the story it needs to tell.
In works such as Sumergidas, for example, the website becomes a narrative medium: photography guides the journey while the texts provide context and depth, generating a reading experience much closer to an editorial report.