E-commerce Development
We create online stores tailored to each business model, from B2C e-commerce to B2B platforms with complex catalogs, custom pricing, and integrations with ERP, CRM, logistics, or other systems. We primarily develop with WooCommerce, extending and adapting it when the project requires specific functionalities, custom processes, or an architecture that goes beyond a standard online store.
What can we develop?
B2C E-commerce
Stores aimed at the end consumer with catalogs, variants, promotions, payment systems, shipping, and purchasing processes adapted to each business.
B2B E-commerce
We develop specific environments for professional clients, with custom pricing and discounts, roles, commercial conditions, order repetition, recurring products, or advanced technical information.
Complex Catalogs
We work with e-commerce sites that need to manage large volumes of products, categories, attributes, variants, technical data, advanced filters, and multiple search criteria.
ERP and CRM Integration
We connect WooCommerce with your company's management systems so that products, stock, pricing, customers, orders, or other data can be synchronized between platforms.
Payments and Commercial Conditions
We configure and integrate payment gateways, collection methods, and specific conditions based on the client type, market, or business model.
Logistics and Transport
We can connect e-commerce with carriers, tracking systems, shipping rules, geographical zones, or specific logistics processes.
Custom Functionalities
We develop processes that WooCommerce does not handle as standard: configurators, calculators, bookings, pricing rules, commercial flows, or business-specific functionalities.
Automations
We connect processes to reduce manual tasks: data synchronization, communications, documents, order updates, or other recurring operations.
WooCommerce as a base, custom development when needed
We primarily work with WooCommerce because it allows us to combine a consolidated platform with great development flexibility.
We can start from its standard structure when it correctly solves the project, but also modify behaviors, create custom functionalities, or connect it with other systems when the business requires it.
This allows us to avoid two extremes: limiting the project to what a closed solution allows, or developing from scratch functionalities that already exist and work correctly.
The key is to decide what to leverage, what to adapt, and what makes sense to develop specifically.
When e-commerce is part of a larger ecosystem
In more complex projects, WooCommerce may only be the visible commercial layer for the client.
The catalog can come from an ERP. Commercial data can depend on a CRM. Shipments can be managed by a logistics provider, and rates can vary according to each client or market.
In these cases, we define how the different systems should relate to each other and which information each one should govern.
E-commerce must be connected to the business, not function as an isolated tool.
B2B and B2C need different experiences
In many projects, the website is only one part of the company's digital ecosystem.
There may be an ERP that manages products and rates, a CRM with commercial information, a logistics operator that provides tracking, a payment platform, or an internal application that needs to exchange information with the website.
In these cases, we propose integrations that allow data to be synchronized or consulted between systems through APIs, webhooks, or specific development processes.
We can work with, among other things, product information, stock, rates, customers, orders, documents, shipments, or other data necessary for the project's operation.
The goal is for technology to be able to follow the company's processes and for the website not to become an island disconnected from the rest of the business.
Success stories
E-commerce connected with real businesses
An e-commerce site can accumulate thousands of products, images, queries, filters, scripts, and integrations. If the architecture is not well-planned, the platform can end up being slow or difficult to maintain.
At Embaling, for example, the store works with more than 15,000 references synchronized with its ERP, both automatically and manually. Thomas Ker has a catalog with more than 2,500 references, and QKNatur is another published case where development, e-commerce, and digital experience work together.
COMMON-SENSE PROJECTS
Our Methodology
We develop stores
with you in mind
FREQUENTLY
asked questions
If you have any questions we haven't answered or need to evaluate a specific case, we'll be happy to help. Tell us about your project and we'll offer the best solution for your business.